This webinar will explore how to move from EU soil policy ambition to concrete implementation on the ground.
Bringing together perspectives from policy, finance, and project-level implementation, the session will address key challenges and opportunities in advancing soil biodiversity and soil health across Europe.
The discussion will cover:
- The gap between policy ambition and political/implementation realities
- The role of blended finance and incentive mechanisms
- Insights from EU-funded projects on governance, business models, and on-the-ground challenges
